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Corporate Culture and Globalization

By Yi Zhu

Corporate Culture and Globalization Business, Finance & Career

Corporate Culture and Globalization

By Yi Zhu

- Default Title
Description
This book offers an ethnographic analysis of how corporate culture has been transformed in the age of globalization and promotes the importance of a national ideology's role in corporate culture studies. It examines the formation, dissemination, and interpretation of corporate ideology at a global Japanese fashion retailer in Hong Kong.
Product details
Edition:
1
Number of Pages:
170
Release Date:
2023-03-10
Publication Date:
2023-03-10
Publisher:
Routledge
Languages:
Original: English
ISBN10:
103230443X
ISBN13:
9781032304434
GPSR Manufacturer Reference:
[email protected]
Weight:
426 g
Height:
161 cm
Width:
240 cm
Thickness:
14 cm
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