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Essentials of Strategic Management

Product Image: Essentials of Strategic Management

Essentials of Strategic Management

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Description
Written in English, this practice-oriented textbook covers all stages of the strategy process. Besides strategic analysis and strategy development, the true challenges of strategic management, which is operationalization and implementation on various levels, will also be considered in detail. Further focus: current issues like business modelling and strategy alignment. Ideal for English-language events at universities in Germany, Austria and Switzerland. Advanced, compact, pragmatic, practice-oriented!Including extensive exercises and practice-oriented case studies for studentsIncluding teaching aids for lecturers
Product details
Binding:
Paperback
Number of Pages:
510
Release Date:
2016-01-25
Publication Date:
2016-01-18
Publisher:
Schäffer-Poeschel Verlag
Languages:
Original: English
ISBN10:
3791032852
ISBN13:
9783791032856
GPSR Manufacturer Reference:
Weight:
1007 g
Height:
169 cm
Width:
241 cm
Thickness:
30 cm
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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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