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25 Toughest Sales Objections-and How to Overcome Them

By Stephan Schiffman

25 Toughest Sales Objections-and How to Overcome Them Law

25 Toughest Sales Objections-and How to Overcome Them

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Description
Turn common objections into BIG OPPORTUNITIES! It costs too much... We're switching to overseas vendors... Let me think about it... NO! You can do one of two things when a customer is reluctant to buy: You can back off or go in for the kill. 25 Toughest Sales Objections--and How to Overcome Them helps you choose which direction is the best approach and gives you the tools you need to defl ect that obstacle and make the sale. Bestselling author and renowned sales guru Stephan Schiffman has tapped into his decades of hands-on experience training sales professionals and has boiled his list of objections down to the top 25 most frustrating, universal issues. Through sample dialogues and occasionally humorous examples any salesperson can relate to, Schiffman provides the solutions to help turn any "No" into a done deal. At long last, the sales objection has met its match. Stephan Schiffman provides you with an arsenal that helps you combat any negative response and, in the process, turns perceptions of you from sales rep to ultimate problem solver.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
258
Release Date:
2011-06-13
Publication Date:
2011-06-13
Publisher:
McGraw-Hill Education
Languages:
Original: English
ISBN10:
0071767371
ISBN13:
9780071767378
Weight:
379 g
Height:
152 cm
Width:
229 cm
Thickness:
14 cm
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