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Selling Transformed

Selling Transformed Law

Selling Transformed

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Description
Learn how to develop the values proven to boost sales performance, to ensure customers choose you over the competition in today's crowded marketplace. For years, sales people have struggled with cliched views of how they sell, while at the same time customers have become more sophisticated and discerning, stopping off at different or unconventional places in the sales funnel. The result is that the technique of sales people controlling the sales conversation and learning how to influence the customer no longer works.Selling Transformed introduces the new world of selling, and addresses the reasons why sales people are so poorly perceived.Selling Transformedprovides fresh, tangible ideas on how to develop better sales practices. Focusing as much on the customers as on the sellers, it explains key theories of selling effectively and introduces four proven strategies that are based on the values customers look for in sales people: authenticity, client-centricity, proactive creativity and being tactfully audacious. Explaining what customers look for in sales people, and advising on how to develop and deliver these values, this is a new type of sales manual guaranteed to improve sales performance.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
272
Release Date:
2020-12-03
Publication Date:
2020-12-03
Publisher:
Kogan Page Ltd
Languages:
Original: English
ISBN10:
1789665353
ISBN13:
9781789665352
GPSR Manufacturer Reference:
Weight:
420 g
Height:
159 cm
Width:
235 cm
Thickness:
17 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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