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Corporate Strategy

By Phanish Puranam

Product Image: Corporate Strategy

Corporate Strategy

Only 2 items left in stock
Description
Many companies are not single businesses but a collection of businesses with one or more levels of corporate management. Written for managers, advisors and students aspiring to these roles, this book is a guide to decision-making in the domain of corporate strategy. It arms readers with research-based tools needed to make good corporate strategy decisions and to assess the soundness of the corporate strategy decisions of others. Readers will learn how to do the analysis for answering questions such as 'Should we pursue an alliance or an acquisition to grow?', 'How much should we integrate this acquisition?' and 'Should we divest this business?'. The book draws on the authors' wealth of research and teaching experience at INSEAD, London Business School and University College London. A range of learning aids, including easy-to-comprehend examples, decision templates and FAQs, are provided in the book and on a rich companion website.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
322
Release Date:
2016-03-31
Publication Date:
2019-03-22
Publisher:
Cambridge University Press
Languages:
Original: English
ISBN10:
1107544041
ISBN13:
9781107544048
Weight:
469 g
Height:
152 cm
Width:
229 cm
Thickness:
18 cm

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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