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Artificial Intelligence for Marketing Management

Product Image: Artificial Intelligence for Marketing Management

Artificial Intelligence for Marketing Management

0 - Default Title
Description
Artificial intelligence (AI) has driven businesses to adopt new business practices rapidly, enhance product development and services, has helped to power AI-based market intelligence and customer insights, and improve customer relationship management. This timely book addresses the use of AI in marketing.
Product details
Edition:
1
Number of Pages:
220
Release Date:
2022-11-10
Publication Date:
2022-11-10
Publisher:
Routledge
Languages:
Original: English
ISBN10:
1032248483
ISBN13:
9781032248486
GPSR Manufacturer Reference:
Weight:
499 g
Height:
161 cm
Width:
240 cm
Thickness:
17 cm
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