The Psychology of Marketing in the Modern Market

Name: The Psychology of Marketing in the Modern Market
Brand: The Araxis Group
Availability: OutOfStock
Rating: 5 (1 reviews)

By Noel Perez

0 - Default Title

Description

"The Psychology of Marketing in the Modern Market: A Practical Guide for Small Businesses" is your roadmap to understanding the human mind behind every buying decision. This expanded edition bridges psychology, marketing strategy, and real-world application-helping entrepreneurs, freelancers, and small business owners create marketing that truly connects, converts, and lasts.Instead of chasing trends or burning through ad budgets, this guide shows you how to use timeless psychological principles to build trust, spark emotion, and inspire action. Each chapter breaks down complex concepts-like emotional triggers, social proof, pricing psychology, and storytelling-into clear, actionable tactics you can apply immediately to your website, social media, and branding.You'll discover:Why 95% of purchase decisions are subconscious-and how to reach that emotional levelHow to use color, design, and simplicity to shape first impressionsThe science behind scarcity, urgency, and the fear of missing out (FOMO)How stories transform customers into loyal fansThe psychology of pricing and how to present irresistible offersStep-by-step templates and tools to create your own psychology-driven marketing plan
From understanding what drives consumer behavior to designing content that holds attention, this book empowers you to think like a marketer and a psychologist. Whether you're building your first campaign or refining your digital strategy, you'll learn how to attract customers authentically-without manipulation or massive budgets.Ultimately, "The Psychology of Marketing in the Modern Market" teaches you one timeless truth:"Marketing isn't about selling products-it's about understanding people."Market with mind. Serve with heart. Build a brand that lasts.

Product details

Binding:: Paperback
Number of Pages:: 28
Release Date:: 2025-10-31
Publication Date:: 2025-10-31
Publisher:: The Araxis Group
Languages:: Original: English
ISBN13:: 9798349632006
GPSR Manufacturer Reference:: [email protected]
Weight:: 78 g
Height:: 15.2 cm
Width:: 22.9 cm
Thickness:: 0.2 cm

Buy on Amazon

Currently sold out

Add to Wishlist