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The Ethical Consumer

By Terry Newholm

Product Image: The Ethical Consumer

The Ethical Consumer

Only 1 item left in stock
Description
`This book is not simply the best book on the remarkable phenomenon of today's ethical consumer. It is a gift of advice and insight, from the people that know best, to the cause of tomorrow. Many of the writers deserve the plaudits of being pioneers of a new consumer movement. These are the issues of our time' - Ed Mayo, Chief Executive of the UK's National Consumer Council (NCC) Who are ethical consumers and why are they on the rise? Leading the way towards answering this question, The Ethical Consumer is an indispensable introduction to the subject. Exploring areas like boycotts and fair trade projects, it gathers together the diverse experiences of scholars, campaigners and business practitioners from the international community. The chapters in this book explore: - ethical consumer behaviours, motivation and narratives - the social, political and theoretical contexts in which ethical consumers operate - the responsibilities of businesses and the effectiveness of ethical consumer actions Contributions are informed by a broad range of research methods, from case studies, focus groups to surveys and interviews. The text is of interest to business related graduates, undergraduates and their tutors on courses relating to consumption. It will also be relevant to academics in other disciplines, as well as to politicians, producers, practitioners, campaigners and not least consumers.
Product details
Binding:
Paperback
Edition:
illustrated
Number of Pages:
282
Release Date:
2005-03-15
Publication Date:
2005-04-01
Publisher:
Sage Publications UK
Languages:
Original: English
ISBN10:
141290353X
ISBN13:
9781412903530
GPSR Manufacturer Reference:
[email protected]
Weight:
492 g
Height:
170 cm
Width:
244 cm
Thickness:
15 cm
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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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