Strategic Pharmaceutical Marketing Management in Growth Markets

Name: Strategic Pharmaceutical Marketing Management in Growth Markets
Brand: Routledge India
Availability: OutOfStock
Rating: 5 (1 reviews)

By Mithun Nandy

0 - Default Title

Description

India is the largest provider of generic drugs globally. Indian pharmaceutical sector supplies over 50% of global demand for various vaccines and thus, holds an important position in global pharmaceutical sector. This book is a comprehensive study of pharmaceutical marketing management in the Indian context and similar growth markets.

Product details

Edition:

1

Number of Pages:

290

Release Date:

2023-05-09

Publication Date:

2023-05-09

Publisher:

Routledge India

Languages:

Original: English

ISBN10:

1032289422

ISBN13:

9781032289427

GPSR Manufacturer Reference:

[email protected]

Weight:

602 g

Height:

161 cm

Width:

240 cm

Thickness:

20 cm

Buy on Amazon

Currently sold out