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Key Account Management Excellence in Pharma & Medtech

By Mike Moorman

Product Image: Key Account Management Excellence in Pharma & Medtech

Key Account Management Excellence in Pharma & Medtech

By Mike Moorman

0 - Default Title
Description
Pharmaceutical and medtech companies are increasingly pursuing key account management (KAM) in response to the rise of large, sophisticated and complex healthcare provider and payer systems and groups. Those that invest the time to get KAM right will protect their business and grow with these rising customers, and this book shows you how.
Product details
Edition:
1
Number of Pages:
244
Release Date:
2022-02-28
Publication Date:
2022-02-28
Publisher:
Routledge
Languages:
Original: English
ISBN10:
1032128577
ISBN13:
9781032128573
GPSR Manufacturer Reference:
[email protected]
Weight:
534 g
Height:
161 cm
Width:
240 cm
Thickness:
18 cm
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