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The Pumpkin Plan

By Mike Michalowicz

The Pumpkin Plan

By Mike Michalowicz

0 - Used - very good
Description
Full of stories of successful entrepreneurs, The Pumpkin Plan guides you through unconven­tional strategies to help you build a truly profitable blue-ribbon company that is the best in its field Each year Americans start one million new businesses, nearly 80 percent of which fail within the first five years. Under such pressure to stay alive—let alone grow—it’s easy for entrepreneurs to get caught up in a never-ending cycle of “sell it—do it, sell it—do it” that leaves them exhausted, frustrated, and unable to get ahead no matter how hard they try. This is the exact situation Mike Michalowicz found himself in when he was trying to grow his first company. But that’s when he discovered an unlikely source of inspiration—pumpkin farmers. After reading an article about a local farmer who had dedicated his life to growing giant pump­kins, Michalowicz realized the same process could apply to growing a business. He tested the Pumpkin Plan on his own company and transformed it into a remarkable, multimillion-dollar industry leader. First he did it for himself. Then for others. And now you.
Product details
Edition:
1
Number of Pages:
240
Release Date:
2012-07-05
Publication Date:
2012-07-05
Publisher:
Penguin Publishing Group
Languages:
Original: English
ISBN10:
1591844886
ISBN13:
9781591844884
Weight:
444 g
Height:
156 cm
Width:
236 cm
Thickness:
27 cm
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