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The Believing Brain

By Michael Shermer

The Believing Brain Natural Sciences

The Believing Brain

Only 1 item left in stock
Description
The Believing Brain is bestselling author Michael Shermer's comprehensive and provocative theory on how beliefs are born, formed, reinforced, challenged, changed, and extinguished Synthesizing thirty years of research, psychologist and science historian Michael Shermer upends the traditional thinking about how humans form beliefs about the world. Simply put, beliefs come first and explanations for beliefs follow. The brain, Shermer argues, is a belief engine. Using sensory data that flow in through the senses, the brain naturally begins to look for and find patterns, and then infuses those patterns with meaning, forming beliefs. Once beliefs are formed the brain begins to look for and find confirmatory evidence in support of those beliefs, accelerating the process of reinforcing them, and round and round the process goes in a positive-feedback loop. In The Believing Brain, Shermer provides countless real-world examples of how this process operates, from politics, economics, and religion to conspiracy theories, the supernatural, and the paranormal. And ultimately, he demonstrates why science is the best tool ever devised to determine whether or not our beliefs match reality.
Product details
Binding:
Paperback
Edition:
illustrated
Number of Pages:
402
Release Date:
2012-08-07
Publication Date:
2012-08-07
Publisher:
St. Martins Press-3PL
Languages:
Original: English
ISBN10:
1250008808
ISBN13:
9781250008800
GPSR Manufacturer Reference:
[email protected]
Weight:
341 g
Height:
141 cm
Width:
219 cm
Thickness:
30 cm
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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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