Strategic Management of Technological Innovation (Ingegneria)

Name: Strategic Management of Technological Innovation (Ingegneria)
Brand: McGraw-Hill Education
SKU: 9781259255526-G
Price: 33.49 EUR
Availability: InStock
Rating: 5 (1 reviews)

By Melissa Schilling

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Description

Analyze. Formulate. Implement. Melissa Schilling's Strategic Management of Technological Innovation, 5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.

Product details

Binding:

Paperback

Edition:

5

Number of Pages:

352

Release Date:

2016-03-16

Publication Date:

2016-03-16

Publisher:

McGraw-Hill Education

Languages:

Published: English, Original: English

ISBN10:

1259255522

ISBN13:

9781259255526

Weight:

215 g

Condition

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Good

The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.

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