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Entrepreneurship and Innovation

By Tim Mazzarol

Entrepreneurship and Innovation

By Tim Mazzarol

0 - Default Title
Description
This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader¿s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region.
Product details
Binding:
Paperback
Edition:
4
Number of Pages:
536
Release Date:
2021-01-03
Publication Date:
2021-01-03
Publisher:
Springer
Languages:
Original: English
ISBN10:
9811394148
ISBN13:
9789811394140
GPSR Manufacturer Reference:
[email protected]
Weight:
803 g
Height:
155 cm
Width:
235 cm
Thickness:
29 cm
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