The Toyota Leaders: An Executive Guide

Name: The Toyota Leaders: An Executive Guide
Brand: Kodansha
SKU: 9781934287231-V
Availability: OutOfStock
Rating: 5 (1 reviews)

By Masaaki Sato

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Description

Six decades ago, Toyota was an embarrassment. Today, they are the auto- industry leader. The Toyota Leaders: An Executive Guide tells how they did it, and in such a way that allows readers to apply the lessons. Discover how Toyota is more than just a series of good business moves, but a culture first put into place by its founders and built on through the years. Not a corporate history, Sato uses Toyota's past to contextualize his discussion as he focuses on the company's unique business strategies. - Find out why an innovative vehicle like the hybrid Prius came from Toyota and not the more technologically - advanced Honda. - Learn how General Motors supplied invaluable business know-how to then-provincial Toyota in the early eighties. - Discover why Toyota thinks giving back to Japan and the world is a smart idea. - Learn how a national healthcare system is a good thing for business. This is the Toyota book for entrepreneurs and executives in all industries, not just manufacturing.

Product details

Number of Pages:

336

Release Date:

2008-12-16

Publication Date:

2008-12-16

Publisher:

Kodansha

Languages:

Original: English

ISBN10:

1934287237

ISBN13:

9781934287231

Weight:

499 g

Height:

150 cm

Width:

216 cm

Thickness:

38 cm

Condition

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Very good

Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.

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