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Events and Festivals

By Martin Robertson

Product Image: Events and Festivals

Events and Festivals

By Martin Robertson

0 - Default Title
Description
Events and Festivals have an increasingly vital role in our leisure lifestyles. We recognise them as part of our lives. For some, of they are a very significant part of our lives. The network of festivals and events that either adorn the world now, or are planned for the future, can both serve to motivate new visits as well as enhance the lives of the people who live in - or near - the host area. They are also dynamos of cultural development, of sport knowledge and excellence and sophisticated consumption. Such dynamic outputs require dynamic inputs. This book looks at different event and festival cases and forwards separate and current managerial implications and responses to these, with reference to the UK, America and Australia. Both up-to-date and forward thinking, the managerial themes addressed are: Creative Management, Festival and Event audience development, Culture and Community, Event and Festival evaluation. Festival and event types include sport events, art festivals, community events, live music and culinary extravaganza. This book was previously published as a special issue of Managing Leisure: An International Journal.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
152
Release Date:
2009-03-11
Publication Date:
2009-03-11
Publisher:
Routledge
Languages:
Original: English
ISBN10:
0415495636
ISBN13:
9780415495639
GPSR Manufacturer Reference:
[email protected]
Weight:
309 g
Height:
189 cm
Width:
246 cm
Thickness:
8 cm
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