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Business

Business Business, Finance & Career

Business

0 - Default Title
Description
Here is a practical guide to the essentials of business. This book provides everything you need to know about the key concepts and terms, from accountability to zero-sum game. Everything from management, economics and finance to marketing, organizational behaviour and operations is covered in just the right amount of detail to make things clear and intelligible. Business: The Key Concepts: * is detailed yet approachable * considers new developments in business, notably eBusiness and contemporary business ethics * covers established subjects, taking an international and strategic perspective that balances theory and practice * suggests specific further reading for many concepts and also includes an extensive bibliography. Whether you're already in business and could do with a handy reference guide, or you're a student needing an introduction to the fundamentals, Business: The Key Concepts is the perfect companion.
Product details
Edition:
1
Number of Pages:
264
Release Date:
2002-01-01
Publication Date:
2001-10-04
Publisher:
Routledge
Languages:
Original: English
ISBN10:
0415253233
ISBN13:
9780415253239
GPSR Manufacturer Reference:
Weight:
508 g
Height:
145 cm
Width:
222 cm
Thickness:
19 cm
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