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Trade Fair Design Annual 2019/20

Trade Fair Design Annual 2019/20 Business, Finance & Career

Trade Fair Design Annual 2019/20

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Description
So-called Instagramability has long become part of our communication policy - has the design of trade fair stands also changed as a consequence? Is the presentation's focus no longer the product but rather the potential customer and their interaction? How important are live experiences in order to draw the full attention of visitors? What effect does this have on the communication strategy and on the spatial design? These are questions pursued by the new Trade Fair Design Annual with 60 exceptional examples.
Product details
Edition:
1
Number of Pages:
285
Release Date:
2019-12-06
Publication Date:
2019-10-31
Publisher:
AV Edition GmbH
Languages:
Original: German, Original: English
ISBN10:
3899863135
ISBN13:
9783899863130
GPSR Manufacturer Reference:
Weight:
1787 g
Height:
235 cm
Width:
312 cm
Thickness:
27 cm
Preview Link:
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