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The Empathy Edge

The Empathy Edge

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Description
Furious customers? Missed deadlines? Failed products? The problems your business faces may stem from a single issue: lack of empathy. In this practical playbook for organizations of all types, Maria Ross pairs her knowledge as a branding expert with proven research and fascinating stories from executives, changemakers, and community leaders to prove that empathy is great for business-and may transform you at a personal level, too. Ross shows why your business needs to cultivate more empathy now, and shares the habits and traits of leaders who foster more productivity and loyalty. She gives practical tips, big and small, for how to align your mission with your values and hire the right people, cultivating a more innovative workplace culture. Finally, she gives you the goods on building your brand in an authentic and proactive way, and shows how doing so results in happier customers, market-leading offerings, and increased profits.
Product details
Binding:
Paperback
Number of Pages:
256
Release Date:
2019-10-22
Publication Date:
2019-10-22
Publisher:
Page Two Books, Inc.
Languages:
Original: English
ISBN10:
198902579X
ISBN13:
9781989025796
Minimum Reading Age:
18
Weight:
306 g
Height:
137 cm
Width:
213 cm
Thickness:
16 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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