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Managing Innovation Adoption

By Majharul Talukder

Product Image: Managing Innovation Adoption

Managing Innovation Adoption

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Description
When Innovation is considered one of the key drivers of corporate success, why do organisations struggle to implement it? Research suggests that innovations fail due to a lack of acceptance by employees; therefore an understanding of potential adopters and the factors influencing their decisions is essential. Despite much research on adoption of in
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
228
Release Date:
2020-06-30
Publication Date:
2020-06-30
Publisher:
Routledge
Languages:
Original: English
ISBN10:
036760079X
ISBN13:
9780367600792
GPSR Manufacturer Reference:
[email protected]
Weight:
415 g
Height:
174 cm
Width:
246 cm
Thickness:
12 cm
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