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Management of Art Galleries

By Magnus Resch

Management of Art Galleries Social Sciences

Management of Art Galleries

0 - Default Title
Description
The art world is tough, the rules are a mystery, and only the lucky few make money so how can galleries succeed? What makes a commercial art gallery successful? How do galleries get their marketing right? Which potential customer group is the most attractive? How best should galleries approach new markets while still serving their existing audiences? Based on the results of an anonymous survey sent to 8,000 art dealers in the US, UK, and Germany, Magnus Reschs insightful examination of the business of selling art is a compelling read that is both aspirational and practical in its approach.
Product details
Binding:
Paperback
Edition:
2
Number of Pages:
151
Release Date:
2016-11-14
Publication Date:
2016-11-14
Publisher:
Phaidon Verlag GmbH
Languages:
Original: English
ISBN10:
0714873268
ISBN13:
9780714873268
GPSR Manufacturer Reference:
[email protected]
Weight:
354 g
Height:
144 cm
Width:
208 cm
Thickness:
17 cm
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