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The Digital War

By Winston Ma

The Digital War Law

The Digital War

Only 2 items left in stock
Description
What new directions in China's digital economy mean for us all China is the largest homogenous digital market on Earth: unified by language, culture, and mobile payments. Not only a consumer market of unrivaled size, it's also a vast and hyperactive innovation ecosystem for new technologies. And as China's digital economy moves from a consumer-focused phase to an enterprise-oriented one, Chinese companies are rushing to capitalize on ways the newer wave of tech-the Internet of Things, AI, blockchain, cloud computing, and data analytics (iABCD)-can unlock value for their businesses from non-traditional angles. In The Digital War, Winston Ma-investment professional, capital markets attorney, adjunct professor of digital economy, and bestselling author-details the profound global implications of this new direction, including how Chinese apps for services such as food delivery expand so quickly they surpass their U.S. models within a couple of years, and how the sheer scale and pace of Chinese innovation might lead to an AI arms race in which China and the U.S. vie aggressively for leadership. - How China's younger netizens participate in their evolving digital economy as consumers, creators, and entrepreneurs - Why Online/Office (OMO, Online-merge-with-Offline) integration is viewed as the natural next step on from the O2O (Online-to-Offline) model used in the rest of the world - The ways in which traditional Chinese industries such as retail, banking, and insurance are innovating to stay in the game - What emerging markets can learn from China as they leapfrog past the personal computer age altogether, diving straight into the mobile-first economy Anyone interested in what's next for Chinese digital powerhouses-investors, governments, entrepreneurs, international business players-will find this an essential guide to what lies ahead as China's flexes new digital muscles to create new forms of value and challenge established tech giants across the world.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
416
Release Date:
2021-01-21
Publication Date:
2021-01-21
Publisher:
John Wiley & Sons Inc
Languages:
Original: English
ISBN10:
1119748917
ISBN13:
9781119748915
GPSR Manufacturer Reference:
[email protected]
Weight:
616 g
Height:
152 cm
Width:
226 cm
Thickness:
24 cm

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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