Placeholder text

M: Marketing with Premium Content Access Card

Product Image: M: Marketing with Premium Content Access Card

M: Marketing with Premium Content Access Card

0 - Default Title
Description
M: Marketing 2e is the newest principles of marketing textbook from Dhruv Grewal and Michael Levy, and was created with students' and professors' needs in mind.
  • Students receive a cost-effective, easy to read, focused text complete with study resources (both print and online) to help them review for tests and apply chapter concepts.
  • Professors receive a text that contains all the pertinent information - yet in a more condensed format that is easier to cover by students.
  • Online gradable assignments are provided to utilize the power of the web, making projects more fun for students and automatically grade materials to support instructors.
  • M:Marketing 2e also includes unmatched teaching support.
  • Product details
    Binding:
    Paperback
    Edition:
    2
    Number of Pages:
    384
    Release Date:
    2010-01-04
    Publication Date:
    2010-01-31
    Publisher:
    MCGRAW HILL BOOK CO
    Languages:
    Original: English
    ISBN10:
    0077386434
    ISBN13:
    9780077386436
    Weight:
    1144 g
    Height:
    230 cm
    Width:
    277 cm
    Thickness:
    22 cm
    Currently sold out