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Ouellette, L: VIEWERS LIKE YOU

Ouellette, L: VIEWERS LIKE YOU book

Ouellette, L: VIEWERS LIKE YOU

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Description
How "public" is public television if only a small percentage of the American people tune in on a regular basis? When public television addresses "viewers like you," just who are you? Despite the current of frustration with commercial television that runs through American life, most TV viewers bypass the redemptive "oasis of the wasteland" represented by PBS and turn to the sitcoms, soap operas, music videos, game shows, weekly dramas, and popular news programs produced by the culture industries. Viewers Like You? traces the history of public broadcasting in the United States, questions its priorities, and argues that public TV's tendency to reject popular culture has undermined its capacity to serve the people it claims to represent. Drawing from archival research and cultural theory, the book shows that public television's perception of what the public needs is constrained by unquestioned cultural assumptions rooted in the politics of class, gender, and race.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
288
Release Date:
2002-11-05
Publication Date:
2002-11-05
Publisher:
Columbia University Press
Languages:
Published: English, Original: English
ISBN10:
0231119437
ISBN13:
9780231119436
Weight:
417 g
Height:
166 cm
Width:
232 cm
Thickness:
16 cm

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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