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Media Institutions and Audiences

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Media Institutions and Audiences

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Description
Media Institutions and Audiences completes Nick Lacey's trilogy of self-standing texts that give an in-depth introduction to the key concepts of Media Studies at an advanced and university level. The book delivers a range of theories and contemporary case studies in its coverage of media business and the influence of regulation and censorship. The issues surrounding the growing commodification of media texts, and the increasing influence of marketing and public relations, are considered. The major approaches to understanding audiences are also investigated.
Product details
Edition:
1
Number of Pages:
248
Release Date:
2002-05-07
Publication Date:
2002-06-29
Publisher:
Bloomsbury 3PL
Languages:
Original: English
ISBN10:
0333658698
ISBN13:
9780333658697
GPSR Manufacturer Reference:
Weight:
448 g
Height:
145 cm
Width:
222 cm
Thickness:
17 cm
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