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The Art Of Innovation

Product Image: The Art Of Innovation

The Art Of Innovation

7 - Used - very good
Description
There isn't a business that doesn't want to be more creative in its thinking, products and processes. In The Art of Innovation, Tom Kelley, partner at the Silicon Valley-based firm IDEO, developer of hundreds of innovative products from the first commercial mouse to virtual reality headsets and the Palm hand-held, takes readers behind the scenes of this wildly imaginative company to reveal the strategies and secrets it uses to turn out hit after hit. Kelley shows how teams: -Research and immerse themselves in every possible aspect of a new product or service -Examine each product from the perspective of clients, consumers and other critical audiences -Brainstorm best when they are focussed, being physical and having fun The Art of Innovation will provide business leaders with the insights and tools they need to make their companies the leading-edge top-rated stars of their industries.
Product details
Binding:
Paperback
Number of Pages:
320
Release Date:
2016-03-17
Publication Date:
2016-03-17
Publisher:
Profile Books Ltd
Languages:
Original: English
ISBN10:
1781256144
ISBN13:
9781781256145
GPSR Manufacturer Reference:
Weight:
261 g
Height:
128 cm
Width:
198 cm
Thickness:
27 cm

Condition

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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7 - Used - very good

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