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Sneakers

By Yuniya Kawamura

Product Image: Sneakers

Sneakers

By Yuniya Kawamura

0 - Default Title
Description
This is the first academic study of sneakers and the subculture that surrounds them. Since the 1980s, American sneaker enthusiasts, popularly known as "sneakerheads" or "sneakerholics", have created a distinctive identity for themselves, while sneaker manufacturers such as Reebok, Puma and Nike have become global fashion brands. How have sneakers come to gain this status and what makes them fashionable? In what ways are sneaker subcultures bound up with gender identity and why are sneakerholics mostly young men? Based on the author's own ethnographic fieldwork in New York, where sneaker subculture is said to have originated, this unique study traces the transformation of sneakers from sportswear to fashion symbol. Sneakers explores the obsessions and idiosyncrasies surrounding the sneaker phenomenon, from competitive subcultures to sneaker painting and artwork. It is a valuable contribution to the growing study of footwear in fashion studies and will appeal to students of fashion theory, gender studies, sociology, and popular culture.
Product details
Binding:
Paperback
Number of Pages:
194
Release Date:
2018-12-21
Publication Date:
2018-12-21
Publisher:
Bloomsbury 3PL
Languages:
Original: English
ISBN10:
1350105686
ISBN13:
9781350105683
Weight:
304 g
Height:
156 cm
Width:
234 cm
Thickness:
11 cm
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