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The Strategic Planning Process

The Strategic Planning Process

0 - Default Title
Description
Strategic management is a field that has diversity in approach and scope, but relative homogeneity in pedagogy. This book, a refreshed edition of its successful predecessor, brings something different to the field, by concisely introducing it with a focus on doing business in the Middle East and North Africa.
This is a book designed to aid undergraduate and graduate students, as well as managers in both for-profit and non-profit sectors. The author guides the reader through both new and ongoing issues in the field of strategic management, and allows them to foster a greater understanding of this ever-developing field.
Product details
Binding:
Paperback
Edition:
2
Number of Pages:
406
Release Date:
2016-12-15
Publication Date:
2016-12-15
Publisher:
Routledge
Languages:
Original: English
ISBN10:
1138802565
ISBN13:
9781138802568
GPSR Manufacturer Reference:
Weight:
720 g
Height:
174 cm
Width:
246 cm
Thickness:
22 cm
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