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Traction

By Justin Mares

Traction Law

Traction

Only 1 item left in stock
Description
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can use this smart, ambitious book' Eric Ries, author of The Lean Startup Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers. Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. 'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice' Seth Godin, author of Linchpin
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
240
Release Date:
2015-10-29
Publication Date:
2015-10-29
Publisher:
Penguin Books Ltd
Languages:
Original: English
ISBN10:
0241242533
ISBN13:
9780241242537
GPSR Manufacturer Reference:
[email protected]
Weight:
324 g
Height:
154 cm
Width:
237 cm
Thickness:
19 cm

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Good
The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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