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Influence

Influence

0 - Default Title
Description
Leadership isn't about authority - it's about influence.
In Influence, Dr Judi Newman reveals how understanding the brain through a neuroscience lens can transform your ability to inspire, unite and deliver results. Drawing from her PhD research shadowing high-performing school principals, Newman demonstrates that without neuroplastic changes in the brain over time, there is limited learning and behaviour change. This groundbreaking book explores 12 essential Leadership Attributes and practical influence strategies you can implement immediately.
Whether you're a seasoned executive, an emerging leader or someone seeking to amplify their impact, Influence offers a unique blend of scientific insights and real-world application. Newman's research shows that the most effective leaders understand how to appeal to our inner motivations through biological processes in the brain. With compelling stories, evidence-based research and actionable tools, this book will help you master the art of influence and become the kind of leader who inspires others to bring out their best performance.
Product details
Binding:
Paperback
Number of Pages:
226
Release Date:
2025-08-20
Publication Date:
2025-08-20
Publisher:
Amba Press
Languages:
Original: English
ISBN10:
1923403222
ISBN13:
9781923403222
GPSR Manufacturer Reference:
Weight:
351 g
Height:
156 cm
Width:
234 cm
Thickness:
12 cm
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