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Business Economics and Managerial

Business Economics and Managerial Law

Business Economics and Managerial

Only 1 item left in stock
Description
Business Economics and Managerial Decision Making is an essential introduction to business economics. A core textbook for students with a grounding in introductory microeconomics, it examines the nature and structure of the firm, and explores the economic principles underlying major business decisions. This accessible text avoids overly mathematical analysis, using diagrams, graphs and tables to explain economic theory. Trefor Jones draws upon current research and real-world examples from around the globe to illustrate the practical implications of economic theory for the business of the firm. In addition, a major chapter-length case study of a single enterprise (Stagecoach plc) provides an integrative real-world analysis of the core concepts and major theories developed throughout the book. Extending the approach traditionally taken by business economics texts, Trefor Jones introduces material on the boundaries of the firm, including its growth and development, diversification and mergers.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
594
Release Date:
2004-04-26
Publication Date:
2004-05-26
Publisher:
Wiley John + Sons
Languages:
Original: English
ISBN10:
04700211280471486744
ISBN13:
9780471486749
GPSR Manufacturer Reference:
[email protected]
Weight:
1093 g
Height:
191 cm
Width:
235 cm
Thickness:
32 cm

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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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