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Laws of UX

By Jon Yablonski

Product Image: Laws of UX

Laws of UX

Only 1 item left in stock
Description
An understanding of psychology—specifically the psychology behind how users behave and interact with digital interfaces—is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design rather than working within the "blueprint" of how humans perceive and process the world around them. This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces. You'll learn:How aesthetically pleasing design creates positive responsesThe principles from psychology most useful for designersHow these psychology principles relate to UX heuristicsPredictive models including Fitts's law, Jakob's law, and Hick's lawEthical implications of using psychology in designA framework for applying these principles
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
152
Release Date:
2020-05-12
Publication Date:
2020-06-30
Publisher:
O'Reilly Media
Languages:
Original: English
ISBN10:
149205531X
ISBN13:
9781492055310
Weight:
291 g
Height:
151 cm
Width:
230 cm
Thickness:
15 cm
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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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