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Package Design Workbook (Paperback)

Package Design Workbook (Paperback)

Only 1 item left in stock
Description
The Art and Science of Successful Packaging This comprehensive guide provides designers with a thoughtful packaging primer that covers the challenges of designing packaging for a competitive market in a very hardworking and relevant way. Package Design Workbook addresses all aspects of the creative process including choosing a package format, colors and materials, final finishes, and special considerations such as awkward objects and unique display considerations. This book breaks down the process of design in a much more comprehensive way than most books on the subject, which just analyze the final designs. This guide also offers case studies in the back half of the book with the text focusing on why specific colors, formats, type treatments, and finishes were chosen, and what the resulting effects were on the consumer and the client.
Product details
Binding:
Paperback
Edition:
illustrated
Number of Pages:
240
Release Date:
2011-06-01
Publication Date:
2011-06-01
Publisher:
Rockport Publishers
Languages:
Original: English
ISBN10:
1592537081
ISBN13:
9781592537082
GPSR Manufacturer Reference:
[email protected]
Weight:
800 g
Height:
230 cm
Width:
230 cm
Thickness:
15 cm
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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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