Managerial Economics and Strategy, Global Edition

Name: Managerial Economics and Strategy, Global Edition
Brand: Pearson Education Limited
Availability: OutOfStock
Rating: 5 (1 reviews)

By Jeffrey Perloff

0 - Default Title

Description

For courses in Managerial Economics. A Problem-based Approach that Uses Modern Theories and Real-world Examples Managerial Economics and Strategy uses real-world issues and examples to illustrate how economic principles impact business decisions. Emphases on agency and contract theory, managerial behavioral economics, game theory, and pricing are especially valuable to future managers. In-text examples and boxed mini-cases use actual data to illustrate the use of basic economic models, while Q&As pose important managerial or economic problems and demonstrate a step-by-step approach to solving them. The Second Edition has been fully revised and updated to reflect new supply-and-demand curves and include discussions of corporate social responsibility, opportunistic behavior, and innovation. It also features new learning objectives, examples, end-of-chapter questions, and spreadsheet exercises. MyEconLab® not included. Students, if MyEconLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyEconLab should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyEconLab is an online homework, tutorial, and assessment product designed to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts.

Product details

Binding:

Paperback

Edition:

2

Number of Pages:

704

Release Date:

2018-04-19

Publication Date:

2018-04-26

Publisher:

Pearson Education Limited

Languages:

Original: English

ISBN10:

1292159146

ISBN13:

9781292159140

GPSR Manufacturer Reference:

[email protected]

Minimum Reading Age:

10

Maximum Reading Age:

80

Weight:

1280 g

Height:

205 cm

Width:

255 cm

Thickness:

30 cm

Buy on Amazon

Currently sold out