What Would Google Do?

Name: What Would Google Do?
Brand: Harperluxe
Availability: OutOfStock
Rating: 5 (1 reviews)

By Jeff Jarvis

0 - Default Title

Description

A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google—the fastest-growing company in history—to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challenges and destroys, but also opens up vast new opportunities. His findings are counterintuitive, imaginative, practical, and above all visionary, giving readers a glimpse of how everyone and everything—from corporations to governments, nations to individuals—must evolve in the Google era. Along the way, he looks under the hood of a car designed by its drivers, ponders a worldwide university where the students design their curriculum, envisions an airline fueled by a social network, imagines the open-source restaurant, and examines a series of industries and institutions that will soon benefit from this book's central question. The result is an astonishing, mind-opening book that, in the end, is not about Google. It's about you.

Product details

Binding:

Paperback

Number of Pages:

448

Release Date:

2009-03-01

Publication Date:

2013-12-13

Publisher:

Harperluxe

Languages:

Original: English

ISBN10:

0061719919

ISBN13:

9780061719912

GPSR Manufacturer Reference:

[email protected]

Weight:

722 g

Height:

152 cm

Width:

229 cm

Thickness:

26 cm

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