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Duct Tape Marketing Revised and Updated

By John Jantsch

Duct Tape Marketing Revised and Updated Business, Finance & Career

Duct Tape Marketing Revised and Updated

Only 1 item left in stock
Description
In his trusted book for small businesses, John Jantsch challenges you to craft a marketing strategy that is as reliable as the go-to household item we all know, love, and turn to in a pinch: duct tape. As a renowned marketing guru and small business coach, John Jantsch has become a leading advisor on how to build and grow a thriving business. Duct Tape Marketing shows you how to develop and execute a marketing plan that yields more revenue and ensures the longevity of small businesses. Taking a strategic, systemic approach to marketing rather than being constantly won over to a "marketing idea of the week" helps small business leaders establish a solid foundation of trust with their customers that only grows stronger with the application of more metaphorical tape. In Duct Tape Marketing, you will learn how to: - turn your marketing efforts into a lead generation machine- create long-term plans for your business's continual growth- implement marketing strategies that make your business thrive Plus, this revised and updated edition includes all new tools, rules, and tactics that respond to the ways social media and digital developments have shifted and evolved the marketing landscape. Let's face it: as a small business owner, you are really in the business of marketing. This practical, actionable guide includes fresh ideas that stick where you put them--and stand the test of time.
Product details
Binding:
Paperback
Number of Pages:
304
Release Date:
2011-09-01
Publication Date:
2011-09-26
Publisher:
HarperCollins Leadership
Languages:
Original: English
ISBN10:
1595554653
ISBN13:
9781595554659
GPSR Manufacturer Reference:
[email protected]
Weight:
291 g
Height:
141 cm
Width:
214 cm
Thickness:
24 cm

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