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Brilliant Copywriting

By Roger Horberry

Product Image: Brilliant Copywriting

Brilliant Copywriting

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Description
If you’ve ever struggled to craft a persuasive message that really hits the spot you’ll knowit’s harder than it looks. Wouldn’t it be helpful to have an expert on hand to give you tips and tricks? Someone who could pass on their knowledge and know-how? Someonewho told you how the professionals really do it? Well, that’s exactly what this book does for aspiring copywriters. Think of it as a rocket-assisted launch for your writing career. Brilliant Copywriting is packed with practical techniques to help anyone who works with words to improve their writing. It lifts the lid on the world of professional copywriting toreveal the trade secrets of top-notch practitioners. It’s the book every copywriter wants when they start out, full of facts, details and insights that normally take years to acquire. It will also be invaluable for anyone who works with words in pretty much any industry.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
184
Release Date:
2009-07-23
Publication Date:
2024-10-10
Publisher:
Pearson Business
Languages:
Original: English
ISBN10:
0273727346
ISBN13:
9780273727347
GPSR Manufacturer Reference:
[email protected]
Weight:
236 g
Height:
138 cm
Width:
216 cm
Thickness:
11 cm
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