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Management and Innovation in the Media Industry

Management and Innovation in the Media Industry Media & Communication

Management and Innovation in the Media Industry

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Description
This comprehensive book covers relevant issues on how media companies are currently embracing innovation, the levels at which they are doing so, and how innovation can help media companies to meet their development needs in the future.
Product details
Number of Pages:
320
Release Date:
2009-02-01
Publication Date:
2008-12-28
Publisher:
Edward Elgar Publishing
Languages:
Original: English
ISBN10:
1847201091
ISBN13:
9781847201096
GPSR Manufacturer Reference:
Weight:
599 g
Height:
234 cm
Width:
156 cm
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