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Return on Marketing Investment

By Guy R. Powell

Return on Marketing Investment Books

Return on Marketing Investment

- Used - good
Description
* on Marketing Investment: DemandMore From Your Marketing and Sales Investments provides business-to-business marketers a few simple concepts to measure and improve their marketing performance. The methods included improve internal communications with the C-suite that want to see the numbers as well as the creative.
Product details
Number of Pages:
172
Publication Date:
2003-02-28
Publisher:
RPI Press
Languages:
Published: English
ISBN10:
0971859817
Weight:
454 g
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