International Business: A Managerial Perspective, Global Edition

Name: International Business: A Managerial Perspective, Global Edition
Brand: Pearson
SKU: 9781292313733-V
Price: 5.49 EUR
Availability: InStock
Rating: 5 (1 reviews)

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Description

For courses in international business. Successfully prepare students for the international marketplace International Business illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets, and geographical literacy. It also greatly emphasises cultural literacy and gives students the tools to effectively communicate with foreign business representatives. The 9th Edition features new cases, boxes, and analyses reflecting the latest challenges and opportunities confronting international businesses, so students are prepared to successfully conduct business with organisations worldwide.

Product details

Binding:: Paperback
Edition:: 9
Number of Pages:: 624
Release Date:: 2019-11-11
Publication Date:: 2019-11-11
Publisher:: Pearson
Languages:: Original: English
ISBN10:: 1292313730
ISBN13:: 9781292313733
GPSR Manufacturer Reference:: [email protected]
Weight:: 1207 g
Height:: 220 cm
Width:: 278 cm
Thickness:: 22 cm

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Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.

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