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Because Internet

By Gretchen McCulloch

Because Internet

Only 1 item left in stock
Description
THE ACCLAIMED NEW YORK TIMES BESTSELLER. Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are. Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time. Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer 'LOL' or 'lol', why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread. 'McCulloch is such a disarming writer - lucid, friendly, unequivocally excited about her subject - that I began to marvel at the flexibility of the online language she describes, with its numerous shades of subtlety.' New York Times
Product details
Number of Pages:
336
Release Date:
2019-10-03
Publication Date:
2019-10-03
Publisher:
Random House UK Ltd
Languages:
Original: English
ISBN10:
1787302318
ISBN13:
9781787302310
Weight:
476 g
Height:
141 cm
Width:
223 cm
Thickness:
35 cm
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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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