Ben Jerry's Double Dip

Name: Ben Jerry's Double Dip
Brand: Simon & Schuster
SKU: 9780684838557-V
Price: 7.59 EUR
Availability: OutOfStock
Rating: 5 (1 reviews)

By Jerry Greenfield

0 - Used - very good

Description

Ben & Jerry's Homemade, Inc., has done more than win the tastebuds of America -- it has earned the admiration of Wall Street and established a model for business owners and employees eager to earn profits without compromising their principles. In Ben & Jerry's Double-Dip, Ben Cohen and Jerry Greenfield offer the ultimate insider's guide to creating a values-led business that makes money while benefiting the entire community. Using examples from their own company as well as a host of others, these renowned innovators reveal: How your commitment to worthy social causes will result in unprecedented customer and employee loyalty -- and increased profit Practical advice on everything -- from hiring employees to choosing suppliers Nuts-and-bolts information on values-led finance, retailing, and human resources Ben & Jerry's Double-Dip is essential reading for anyone who owns, works for, invests in, or shops at a socially responsible business.

Product details

Binding:: Paperback
Edition:: 1
Languages:: Original: English
Number of Pages:: 302
Publisher:: Simon & Schuster
Publication Date:: 1998-05-01
Release Date:: 1998-05-13
ISBN / EAN:: 9780684838557
Weight:: 493 g
Dimensions:: 15/23/2 cm

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