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KONJO

By Sandeep Goyal

KONJO Politics & Society

KONJO

By Sandeep Goyal

0 - Default Title
Description
A rip-roaring account of a career in the ad world by a renowned ad-man

A few weeks before Sandeep Goyal turned forty, he resigned from Zee. And his world came crashing down. He lost his so-called friends, his Merc, his memberships of the Chambers and the Belvedere, his secretaries and his retinue of hangers-on. Reality took a while to sink in and he realized he was all alone with only his wife to support him. He introspected, did a reality check and decided to look forward instead of brooding on the past. After relentless work he achieved an improbable dream. He signed a joint venture with Dentsu, the Japanese ad giant. To success he needed, as they say in Japanese, Kon Jo or 'fighting spirit' - a combination of will power, guts, perseverance and a dogged tenacity in the face of hardship.
Product details
Binding:
Paperback
Number of Pages:
310
Release Date:
2015-11-03
Publication Date:
2014-01-31
Publisher:
Collins
Languages:
Original: English
ISBN10:
9351360784
ISBN13:
9789351360780
GPSR Manufacturer Reference:
[email protected]
Weight:
440 g
Height:
140 cm
Width:
216 cm
Thickness:
18 cm
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