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Must-Have: The Hidden Instincts Behind Everything We Buy

Must-Have: The Hidden Instincts Behind Everything We Buy Books

Must-Have: The Hidden Instincts Behind Everything We Buy

Only 1 item left in stock
Description
Why do we buy? What is it that governs our choice of car? How does advertising really work? And what can the story of Aladdin teach us about today's world?
In this brilliantly original provocative and witty book Geoffrey Miller - acclaimed author of The Mating Mind - takes us on a journey through the surreal wonderlands of marketing advertising and media to explore the hidden instincts behind our choices. Combining this with the latest developments in evolutionary psychology genetics and consumer research he explains why we buy what we buy and how we can escape the excesses of twenty-first century consumerism.
Product details
Binding:
Paperback
Edition:
1
Number of Pages:
384
Release Date:
2010-08-05
Publication Date:
2010-08-05
Publisher:
Vintage
Languages:
Published: English, Original: English
ISBN10:
0099437929
GPSR Manufacturer Reference:
Minimum Reading Age:
0
Weight:
267 g
Height:
19.8 cm
Width:
12.9 cm
Thickness:
2.4 cm

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Very good
Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.
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