Must-Have

Name: Must-Have
Brand: Vintage
SKU: 9780099437925-V
Price: 5.49 EUR
Availability: InStock
Rating: 5 (1 reviews)

By Geoffrey Miller

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Description

Why do we buy? What is it that governs our choice of car? How does advertising really work? And what can the story of Aladdin teach us about today's world?
In this brilliantly original provocative and witty book Geoffrey Miller - acclaimed author of The Mating Mind - takes us on a journey through the surreal wonderlands of marketing advertising and media to explore the hidden instincts behind our choices. Combining this with the latest developments in evolutionary psychology genetics and consumer research he explains why we buy what we buy and how we can escape the excesses of twenty-first century consumerism.

Product details

Binding:: Paperback
Edition:: 1
Languages:: Original: English
Number of Pages:: 386
Publisher:: Vintage
Publication Date:: 2010-08-05
ISBN / EAN:: 9780099437925
Weight:: 459 g
Dimensions:: 13/20/2 cm
GPSR Manufacturer Reference:: [email protected]

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Very good

Almost no signs of wear. Book pages have no markings, accessories are intact and all other media are in good condition.

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