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Television Culture

By John Fiske

Product Image: Television Culture

Television Culture

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Description
This revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining 'Why Fiske Still Matters' for today's students, followed by a discussion between former Fiske students Ron Becker, Aniko Bodroghkozy, Steve Classen, Elana Levine, Jason Mittell, Greg Smith and Pam Wilson on 'John Fiske and Television Culture'. Both underline the continuing relevance of this foundational text in the study of contemporary media and popular culture.
Television is unique in its ability to produce so much pleasure and so many meanings for such a wide variety of people. In this book, John Fiske looks at television's role as an agent of popular culture, and goes on to consider the relationship between this cultural dimension and television's status as a commodity of the cultural industries that are deeply inscribed with capitalism. He makes use of detailed textual analysis and audience studies to show how television is absorbed into social experience, and thus made into popular culture. Audiences, Fiske argues, are productive, discriminating, and televisually literate.
Television Culture provides a comprehensive introduction for students to an integral topic on all communication and media studies courses.
Product details
Binding:
Paperback
Edition:
2
Number of Pages:
426
Release Date:
2010-09-30
Publication Date:
2010-09-30
Publisher:
Routledge
Languages:
Original: English
ISBN10:
0415596475
ISBN13:
9780415596473
GPSR Manufacturer Reference:
[email protected]
Weight:
533 g
Height:
140 cm
Width:
216 cm
Thickness:
23 cm
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