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This One Time, at Brand Camp

This One Time, at Brand Camp

0 - Default Title
Description
The second collection (2008) from Tom Fishburne's Brand Camp series. Includes over 100 cheeky marketing cartoons from 2005 to 2008, complete with liner notes on each one, and a forward by Jackie Huba, co-author of "Creating Customer Evangelists." Brand Camp cartoons cover provocative business issues on marketing, innovation, sustainability, design, and management. First drawn on the backs of Harvard Business School cases as a popular student strip and later emailed to a handful of colleagues at General Mills, Brand Camp has grown by word-of-mouth to reach thousands of marketers each week and appears regularly in blogs, web sites, and publications such as Brandweek, Market Leader, and the Asian Wall Street Journal.
Product details
Binding:
Paperback
Number of Pages:
128
Release Date:
2008-08-14
Publication Date:
2008-08-14
Publisher:
Lulu.com
Languages:
Original: English
ISBN10:
1435759672
ISBN13:
9781435759671
GPSR Manufacturer Reference:
Weight:
264 g
Height:
189 cm
Width:
246 cm
Thickness:
7 cm
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