Identity Colour Codes How Colours Unite Us All : A Visual Guide for Creative and Anthropologist Minds

Name: Identity Colour Codes How Colours Unite Us All : A Visual Guide for Creative and Anthropologist Minds
Brand: BIS PUBL
Availability: OutOfStock
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By Felix Janssens

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Description

Identity Colour Codes is the 100% visual result of a thorough study into corporate and social identity. Corporate identities are traditionally based on exclusiveness and their symbols are privately owned. However, in these times of social media, open source and open design, it is the more generic and public domain elements that shape social identities. In search of the most accessible common denominator in identity, the author selected colour as the vehicle through which people easily and globally connect. This publication collects 100 of these colour-based identity codes, each labelled with a specific name, indicating the values and meanings that the colour transmits. For example: Premium white, Pristine white and Sensation white; Infinite blue, Trust blue and Peace blue; Irish green, Islam green and Army green; or Dutch orang, Guantanamo orange and Hindu orange. In this publication a hidden organisation of our reality along the lines of colour becomes visible. New visual patterns and unseen thematic relations appear. This book is an explorative journey through all kinds of (sub)cultures and shows along the way how companies, governments and people use colour to identify themselves. It is a 100% visual style atlas for creative professionals, forecasters and anthropologists; an image book for people who look with their brains and think with their eyes.

Product details

Binding:

Paperback

Edition:

1

Number of Pages:

192

Release Date:

2014-05-13

Publication Date:

2013-12-01

Publisher:

BIS PUBL

Languages:

Original: English

ISBN10:

9063693354

ISBN13:

9789063693350

Weight:

700 g

Height:

250 cm

Width:

200 cm

Thickness:

20 cm

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