The Role of Resources in Global Competition

Name: The Role of Resources in Global Competition
Brand: Routledge
Availability: OutOfStock
Rating: 5 (1 reviews)

By John Fahy

0 - Default Title

Description

This book looks at the question of how firms attain a sustainable competitive advantage in a global environment characterised by above average levels of geographic scope, marketing convergence and cross-national interdepencies.

Product details

Edition:

1

Number of Pages:

224

Release Date:

2001-10-01

Publication Date:

2001-08-23

Publisher:

Routledge

Languages:

Original: English

ISBN10:

0415237114

ISBN13:

9780415237116

GPSR Manufacturer Reference:

[email protected]

Weight:

505 g

Height:

161 cm

Width:

240 cm

Thickness:

17 cm

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