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Oxford Handbook of Consumption

By Wherry, Frederick F.

Oxford Handbook of Consumption Social Sciences

Oxford Handbook of Consumption

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Description
The Oxford Handbook of Consumption consolidates the most innovative recent work conducted by social scientists in the field of consumption studies and identifies some of the most fruitful lines of inquiry for future research. It begins by embedding marketing in its global history, enmeshed in various political, economic, and social sites. From this embedded perspective, the book branches out to examine the rise of consumer culture theory among consumer researchers and parallel innovative developments in sociology and anthropology, with scholarship analyzing the roles that identity, social networks, organizational dynamics, institutions, market devices, materiality, and cultural meanings play across a wide variety of applications, including, but not limited to, brands and branding, the sharing economy, tastes and preferences, credit and credit scoring, consumer surveillance, race and ethnicity, status, family life, well-being, environmental sustainability, social movements, and social inequality. The volume is unique in the attention it gives to consumer research on inequality and the focus it has on consumer credit scores and consumer behaviors that shape life chances. The volume includes essays by many of the key researchers in the field, some of whom have only recently, if at all, crossed the disciplinary lines that this volume has enabled. The contributors have tried to address several key questions: What motivates consumption and what does it mean to be a consumer? What social, technical, and cultural systems integrate and give character to contemporary consumption? What actors, institutions, and understandings organize and govern consumption? And what are the social uses and effects of consumption?
Product details
Edition:
illustrated
Number of Pages:
646
Release Date:
2019-09-30
Publication Date:
2019-09-30
Publisher:
OXFORD UNIV PR
Languages:
Original: English
ISBN10:
0190695587
ISBN13:
9780190695583
GPSR Manufacturer Reference:
[email protected]
Weight:
1277 g
Height:
175 cm
Width:
250 cm
Thickness:
39 cm
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